Confimprese offered to his employees an inspiring and innovative opportunity to investigate how the new trends are evolving in retail’s industry.
Recent researches have highlighted that up to 97% of business failures are due to a lack of attention to market changes. This means that working in a business sector without understanding and anticipating its evolutive trends could expose a business to substantial risks. Clearly these risks are sharpened in times of recession. Therefore the businesses who want to overcome these hard times have to work on an element of cultural discontinuity, modify their approach to the market.