- Contemporary Luxury
- Finest Craftmanship & Customization
- Brand Extension and partnerships
- Wow effect
- Sho(w)pping experience
Retail Tour in Milano with MiRT
12 CEOs L’Oréal Luxury East Europe, 3 Retail Directors, Digital and Retail Designers, that work in department stores, cosmetics stores, travel retail, own-brand boutiques and dedicated e-commerce.
The 2-days tour was a true Milanese’s retail immersive experience: from hotels to restaurants, through boutiques and concept stores.
It was a cultural integration occasion, a sort of itinerant think tank, that connected their field of work with the inspirational potential of the places, focusing on exclusive services.