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Brand Visibility
  • Concept store
  • Heritage
  • Craftsmanship
  • Storytelling
  • Visual identity
  • Polysensoriality

Retail Tour in Milano with Mirt


15 Trade Marketing Managers

A retail tour was organized to educate participants by training their critical eye in relation with the strategic subject of visibility of a brand inside a wholesale store.

Managers found out original solutions able to emphasize the brand’s visibility inside windows display and into wholesale stores (multibrand) and also to capture the attention of final cunsumers.