Generational handover: innovating without losing the company identity
Innovating the company could be a pretty hard challenge and may look destabilizing. Innovation is a process that could actually bring your brand discovering new sides of its identity. So, how to get your company ready to face the generational handover? 1. To begin...
Adding online channels to your company’s strategy to spread perspectives
Have you ever thought about opening an online shop, creating a specific website to offer better services or merely being more visible online, in order to attract new customers? If the answer is yes, you may take into consideration how to create synergy between your...
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